CRM Manager Pluang Jakarta Selatan

Full Time   Jakarta Selatan

14 Deadline 30/12/25

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Responsibilities:

Strategy:

Optimize Customer Life Cycles: Strategize and enhance customer journeys for new and existing users, optimizing conversion funnels and the invested amount.

Identify Key Impact Moments: Pinpoint critical points in the customer journey to effectively retain users and boost revenue.

Design Experiments: Develop targeted interventions for these key moments, improving user conversions and engagement.

Hold Strategies: Analyze and develop strategies to uplift target groups relative to control groups for significant impact.

Execution:

Implement CRM Journey: Oversee CRM Journey, live trigger, and dynamic content campaigns across Push Notifications (PN), Email, In-App, and WhatsApp.

Product & MarTech Coordination: Work with Product & MarTech teams to optimize business rules, events, user properties for automation, triggers, segmentation, cadence, and Linked Content API.

Cross-Functional Collaboration: Coordinate with cross-functional teams to implement GTM strategies, branding initiatives, and execute campaigns promptly.

Reporting & Collaboration:

CRM KPIs Monitoring: Own and monitor KPIs including Campaign Goals and Business objectives.

Testing and Insights: Build and monitor testing scenarios linked to customer success KPIs, providing accurate insights to improve responsiveness.

Cross-Department Collaboration: Work with Growth, Product Marketing, Brand, Creative, Revenue, and Data teams to deliver effective communications.

Continuous Improvement:

Best Practices: Stay informed on acquisition, retention, and advocacy best practices.

Innovation: Innovate and experiment with new CRM approaches to enhance user engagement and retention.

Requirements:

Hands-on experience with CRM platforms such as CleverTap, with at least 5 years in direct CRM, preferably mobile CRM.

Intensive experience in building customer journeys, strategies, schemas, and Linked Content API in CleverTap is a must.

5+ years of diverse and progressive experience in startups and B2C businesses.

Proficiency in digital analytics, campaign tracking, ROI metrics, and strong Excel skills.

Capable of setting and achieving goals, meeting deadlines, and multitasking in a dynamic environment.

Proven ability to set up robust operations and implement marketing plans effectively.

Solid experience with A/B testing and complex communication testing.

Ability to handle multiple projects simultaneously with a balance of detail-oriented and swift execution.

Passionate about continuous improvement, creative, and a self-starter.

Bachelor's degree in Marketing, Business Administration, or a related field.

CRM certification or related professional certification.

Work Environment Details

Attractive compensation package - competitive salary, flexible bonus scheme. We are always looking for ways to promote and inspire innovation. So, come build your dream with us.

Individual career path - management and technical career growth, enhanced by learning and development program, regular performance assessment, teams of multi-national IT professionals.

Healthy work environment - company-sponsored medical program, food, and beverage program, open communication. Friendly policies to support Work-life balance, team building, and celebrations.


We are an equal-opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.


Pluang Company Overview

Pluang empowers millennials to achieve financial freedom through a diversified range of simple investment options. Our mission is to provide access to all financial products and investment options in a straightforward and accessible manner, ensuring that people from any background can enter the financial market.

Leveraging robust technology, Pluang enables users to achieve future financial freedom. Our user-friendly application allows for financial investments with a very low budget but high return. Pluang is affiliated with PG Berjangka, which holds a trading license from Bappebti.

Perusahaan: PT Bumi Santosa Cemerlang

+ Lamar Kerja